Everyone needs clothes, with industry growth increasing by 3.3% in Australia alone, coupled with their 19 billion in revenue suggests that there is significant potential to gain market share and create a monumental difference in the community. As an apparel company that is socially conscious we are helping both the artist and issues of people on the streets. There are few competitors that offer to redistribute wealth back into social causes which gives us reason to believe that there is a significant opportunity to generate growth for our business concept. Our concept is solid as not only our peers but the general public has given us positive feedback. We have spread the message using social media and now running a successful crowdfunding campaign that has raised $1601 of our $2500 target.
Current: Our mission is to collaborate with street artist and use street art on t shirts to begin our journey to help both the street artist and street people. We want to develop a story so our consumers will get a feel good factor knowing buying our products are helping more than 1 people.
Future: Our vision, is to own the entire supply chain and source our stock in 3rd world countries in an effort to improve the quality of life for every stakeholder.